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Uribe & SchwarzkopfCanchita

Documentary · CSR
2022
Blue and orange football pitch seen from the air

The renovation of a neighborhood pitch under the program “Hagamos juntos espacios para todos” (Let’s build spaces for everyone, together), told by its community.

The strategy

Why, message
and action.

How we thought about this project before turning on the camera.

01 · The why

Show the developer’s contribution to the city through real stories.

02 · The message

“Public spaces for everyone.”

03 · The action

Have the community and the city recognize the program.

What we did
  • 3.5-min documentary
  • Aerials
Stills
City by the estuary seen from the air
Empty lot before construction

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